For the past decade, individual donor contributions made to nonprofits constituted more of the average nonprofit’s revenue than all other sources combined. Individual donor development is essential to any nonprofit seeking sustainability and scale.
Regardless of the size, mission, or budget of your organization, planned giving should be a part of your development plan. If you have a solid donor base, sound infrastructure and a cohesive board, you already have the tools you’ll need to implement a planned giving program.
At the end of this course, you will be able to:
- Describe the current environment and major trends around individual giving.
- Define the elements of a donor pipeline and moves management.
- Explain best practices in gift processing and donor acknowledgement.
- Discuss trends and key components in planned-giving strategies.