|  | Allen McKinley NancePresident and Founder, Mansell Group Allen Nance is the President and Founder of Mansell Group, a global provider of Technology Enabled Marketing.
Founded in 1999, Mansell Group is headquartered in Atlanta, with a global footprint that stretches from Sydney, Australia, to Washington, D.C. The firm provides a suite of intelligent data-driven marketing solutions, combining leading technology with marketing insight to drive customer communication programs. Its innovative offerings include email, SMS mobil marketing, and broadcast voice messaging, as well as database management, customer intelligence and online lead generation. Mansell Group actively supports more than 500 leading organizations through its Web-based Software as a Service (SaaS) platform. The firm's clients include AirTran Airways, AARP, ClubMed, SunTrust Bank, Southern Company, the National Education Association, Payless Shoe Source, Randstad, ChoicePoint, The Princeton Review, and Thompson Corporation.
Mansell Group enables its clients to deliver billions of targeted digital messages to existing and prospective customers each year. The team supports core applications that are available in six languages and on a daily basis deliver messages in 15 countries around the globe.
The Technology Association of Georgia chose Mansell Group as a TAG Top 40 Innovative Company in 2009. Twice Mansell Group has been named to the Inc. 500 list representing the fastest growing companies in America. Georgia Trend magazine selected Mr. Nance in 2004 for its "40 under 40" feature, which recognizes rising young business leaders from across the state. He also received the 2006 Outstanding Young Alumnus award from The University of West Georgia. In 2005, Mr. Nance authored Inside the Minds: Technology Enabled Marketing - A Prerequisite For Survival, published by Aspatore Books. In 2009 Mr. Nance was featured in the Atlanta Business Chronicle as a "Rising Business Leader under 40".
He is also active in the community. In 2004, he created and organized The Southern Foundation, which raises money and provides scholarships to teens who are the first in their family to attend college. He is actively involved in Rotary International as well as the Young President's Organization (YPO). He frequently speaks on technology and marketing, as well as encouraging young people to stay in school. He also writes a blog on various industry-related topics.
Before becoming an entrepreneur, Mr. Nance was Director of Business Development for Intellimedia Commerce. He received his B.S. degree from the University of West Georgia and his M.S. degree from the Georgia Institute of Technology.
Allen currently teaches the following courses:
IT220 |