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Question:
My organization has a really small marketing budget, but I’d like to do more online marketing. What are some inexpensive and easy ways I can use online marketing for my organization?
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Answer provided by Allen Nance, President of Mansell Group and Presenter at the Nonprofit Summit.
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It's the End of The World As We Know It...The Old Marketing World, That Is
By: Allen Nance, Mansell Group President and Georgia Nonprofit Summit Presenter
In today's digital world, the marketing landscape has changed – and so have your constituents. Now more than ever, people are more mobile, more connected and want quicker answers. They want the digital world to make once mundane and difficult tasks easier and faster to accomplish. So how do you make sure your nonprofit keeps up with this changing world? The answer is simple: connect with constituents where they are rather than making them connect with you where you are.
Keep reading. >>
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insight
a
sampling of ways to build your knowledge, skills, career, and staff |
Learn more about Nonprofit University and check out the full course catalog here. Courses are added frequently – so check the catalogue for updates!
Class Spotlight: Building Board Capacity to Support Your Organization
Thursday, 5/22/08-Terri Theisen
This course covers a topic frequently requested by nonprofit staff-what is the current best practice thinking about nonprofit boards, with regard to what they should be doing and how they should be doing it? The course nicely complements other GCN board development courses.
Learning Objectives include:
- Understanding and applying best practices in working with nonprofit boards
- Recognizing the steps required to effectively identify gaps in a board’s composition and develop a recruitment plan to fill those gaps
- Understanding board members’ responsibilities in today’s changing regulatory environment
- Learning how to develop and manage an effective orientation program that ensures engagement and retention of board members during their board tenures"
Class Spotlight: Media Coaching 101
Wednesday, 5/07/2008- Sherry Treco-Jones
Do you feel prepared for a media call? Learn how to select your organization’s spokespeople and prepare them for successful media interviews. Be prepared to manage media situations for the best outcome. Bring your organization’s key messages to the session and see how you can use them to your benefit.
- Learn how to use key messages.
- Learn how to select and prepare spokespeople for interviews.
- Find out what questions to ask before an interview.
- Learn tips and tools to respond to reporters’ tough questions.
Class Spotlight: Leading Strategic Alignment
Thursday, 5/08/2008- Harold Hamilton
How do you make your strategic plan real? How does one go about getting alignment between their everyday work plans and their strategic plan? Why is it that the majority of organizations are not able to execute on their strategic plan? This session will address the questions by focusing on summarizing and communicating your strategic plan using a strategic framework, developing the alignment of people and process to execute and determining some key metrics that measure organizational success.
Below is a sample of individual courses being offered now (for the full schedule go to: www.gcn.org).
New Volunteer Management Certificate Program
Volunteer Administrators, no matter their title, have a more complicated role these days and that trend will only continue. Not only do you have to be a person with excellent people skills, they also must understand and use data and technology to their advantage. The course is three hours per week for five weeks which fits into most everyone’s schedule. The first in the series starts June 5th with Introduction to Volunteer Administration-Essentials of Volunteer Management.
This is a great partnership with Dr. Barry Boyd at Texas A&M and the GCN Volunteer Management team lead, Marty Atherton.
The Georgia Center for Nonprofits is excited to announce the continuation of our Open Seat Matching Program
(OSMP). OSMP allows nonprofit professionals to take continuing education and professional development courses offered by two of Atlanta's premier higher education institutions, at significantly reduced prices. Courses are available in leadership development, managing innovation, business ethics, marketing strategies, negotiation skills, change management and strategic planning. For more information, go here.
Executive Leadership Program for Nonprofit Organizations (ELPNO)
Dates for the second annual ELPNO, held this year June 22-27 at the Emory Conference Center and Hotel, are quickly approaching. Click here
to check out the latest program details, including an application, important registration details and information regarding scholarships. This highly acclaimed nonprofit leadership program is conveniently located right here in our area at a surprisingly affordable price. To enable the largest possible registrant pool, we are extending the registration deadline to May 16th. Don't miss out on this great professional development opportunity!
GCN is pleased to be announcing another leadership development program: "CDO Central." Designed exclusively for development leaders of nonprofit and philanthropic organizations in metropolitan Atlanta, CDO Central features programs, tools and resources that empower participants to improve themselves, their organizations and their communities. CDO Central is not designed to teach fundraising skills; rather it focuses on the leadership imperatives critical to success in an executive role. Executive level learning paired with lively peer networking makes CDO Central the best resource for development professionals to take their career to the next level. For more information and to access the application, go here.
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in view
an
overview of events, opportunities and connecting points |
The 17th Annual Georgia Nonprofit Summit is being held this year on May 5th and 6th at the Hyatt Regency in Atlanta. Come join the largest gathering of nonprofit professionals in the Southeast. Dozens of thought provoking workshops, complimentary consulting clinics, ample networking time and inspiring keynote speakers. For more information and to register online, go here.
Camaraderie, Cocktails and Conversation
The Summit Reception / ANP May Social Networking Event
Date and Time: Monday, May 5, 5:00 to 8:00 p.m.
Location: Max Lager's, 320 Peachtree St. NE, Atlanta, GA 30308
404-525-4400
Join us after the Summit on May 5th for the ANP May social networking event, Camaraderie, Cocktails and Conversation. The event will take place at nearby Max Lager's from 5:00-8:00 pm. You can walk over from the conference at the Hyatt or meet us there! (Parking is $3 at the SunTrust lot across the street). The evening will be sponsored by Benevolink and will feature a complimentary open bar along with a hearty array of complimentary appetizers! You won't want to miss this opportunity to network with nonprofit peers and meet the leaders from Benevolink.
RSVP: R.S.V.P for this event here.
Atlanta Nonprofit Professionals
May Career Growth Event
Date and Time: Monday, May 12, 6:00 to 8:00 p.m.
Location: Atlanta Urban League, United Way Building, 100 Edgewood Ave., Suite 600, Atlanta 30303. Complimentary parking available in the United Way Building Parking Deck (bring your ticket for validation. Please click here for directions.
Topic: "Kaleidoscope: Envision, Influence and Empower – Getting the Best from Your Career"
Speaker: Christopher J. Cooper, CEO, Execute Your Passion, LLC. Click here for more information on our speaker.
RSVP: R.S.V.P for this event here.
Complimentary Risk Management Assessments
Insurance is not just important--it's necessary. Having a good insurance plan is one of the best ways to prepare for the unexpected. Without proper protection, misfortunes such as embezzlement, a lawsuit, or a natural disaster could severely damage a thriving nonprofit. The Georgia Center for Nonprofits can assist with nearly every nonprofit risk. Our insurance and risk management consultant can provide a complimentary analysis for you, as well as shop numerous insurance companies to meet your policy and budgetary needs. Contact the Georgia Center for Nonprofits at 678.916.3016 (or cw.copeland@gcn.org).
Georgia Center for Nonprofits is excited to announce our partnership with good2gether, the FREE web service that will put nonprofits in front of millions of potential donors, volunteers, and advocates. Beginning this summer, good2gether will make your organization's events, in-kind donation needs, volunteer opportunities, programs—and more—visible, searchable, and sharable on high-traffic websites like AJC.com. For free! For more information and to get started, go here.
TimePlus® Payroll has been serving satisfied nonprofits for over 19 years. We offer many services within the payroll industry, including timekeeping, human resources, web-based time & attendance and employee self-services. TimePlus is the preferred payroll services provider for the Georgia Center for Nonprofits. As part of your membership, we are pleased to extend a limited time offer to you. Sign up for payroll services by May 30, 2008 and enjoy 15% off payroll services! If you choose to sign up after May 30, 2008, you will still receive TimePlus services at a 10% discount for the life of our contract. Either way, you will benefit from our years of experience and expertise in providing payroll solutions. To request a quote please click here, or if you would like to speak with a sales representative, please contact Chan By at (866) 817-5595 today and let us add to your success!
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member
spotlight
The Diabetes Association of Atlanta, Inc.
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The Diabetes Association of Atlanta, Inc., was founded by Mrs. Ernest (Louise) Williams in 1952 as an all-volunteer support group for the parents of children with diabetes.
Through the years, the Diabetes Association of Atlanta, Inc., has grown and emerged to be a full service agency committed to alleviating the medical, financial, and psychological impact that diabetes has on individuals and their families. The Diabetes Association of Atlanta, Inc. is one of the few nonprofit agencies in Atlanta that addresses the needs of people affected with diabetes through screening, quality comprehensive self-management education courses and medical assistance. The dedicated service of our effective staff has assisted these people in improving the quality of their lives.
Learn more about them on the web, please visit
www.diabetesatlanta.org. |
View
the Center's
newest members or learn more about the benefits
of membership.
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funder
spotlight
Funders that support Abuse Prevention:
The Ford Foundation, Inc
The Michael and Susan Dell Foundation
American Legacy Foundation
Conrad N. Hilton Foundation
MetLife Foundation
The Hanley Family Foundation, Inc.
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